& Branding
Cata la lata
Illustration & Packaging
2024
My proposal, "Entre redes" is based on the conceptualization of the products requested in the briefing, aiming to be concise and not overly elaborate with the elements that characterize each product, maintaining a clean and simple line of products designed to be expandable in the future.
As can be seen, the result offers a cover with the product and an illustrated back cover with the same product once "consumed." All illustrations have been hand-drawn in Procreate, and the rest of the details in Illustrator. The background of the box represents a fishing net and, at the same time, a sensation of a notebook of pages, where it has been painted over with colored pencils.
The composition has been made using a 3x5 grid.